Why it matters
It removes the shoot from video production, which is what makes updating and localising a library affordable.
HeyGen
Turn scripts into lifelike AI avatar videos for business and marketing.
HeyGen generates presenter-style video from a script using avatars, including your own if you record a reference. The real unlock is not the first video but the tenth revision: because there is no shoot, correcting an outdated line or producing twelve language versions is an edit rather than a production. That fits training material, onboarding and product explainers well. It fits anything trading on human presence poorly, and disclosure matters once a synthetic presenter is speaking to customers.